By Ellen Madden

World Radio Day is an annual international celebration celebrated on the 13th of February, which was chosen on the 3rd of November 2011 by member states of the United Nations Educational, Scientific and Cultural Organization (UNESCO). The United Nations wanted to dedicate a day to celebrate United Nations Radio, an international broadcasting radio that was created on the 13th of February 1946 and was founded by the United Nations. In September 2010, Spain brought up World Radio Day for the first time in a UNESCO meeting which debuted in 2012 and was celebrated at the University of Pisa in Italy.
World Radio Day is an opportunity to raise awareness about communication among people working in the radio industry such as relationships between various broadcasters, allowing them to become more educated. This resulted in broadcasters being able to access more information by using different resources they have networked with over the years.

World Radio Day also has a lot of different objectives, which were set out at the beginning of time. These objectives include raising awareness among the national public about the importance of radio and as previously mentioned, bringing different radio broadcasters together to network.
Therefore, we, the people of Ireland, which is a European country and a little island in the world, must try our best to celebrate World Radio Day. There are many ways to celebrate, which can be as simple as listening to the radio station, whether it is on the radio or the internet; for example, listening to Raidió Rí-Rá on the internet.

There are multiple diverse ways to celebrate World Radio Day, whether you listen to a secluded radio channel, like Raidió Rí-Rá, or something broader, like RTÉ Radio 1. No matter if you listen to the radio when in the car, cooking a meal, working, or studying, there is something out there for everyone. This is why World Radio Day should be celebrated, so it can bring the listeners even more joy and the broadcasters, who make our days a little less lonely and a bit happier.

We would like to take a moment to thank our sponsor, Raidió Rí-Rá. Raidió Rí-Rá, originally called Raidió X, is a pop station covering pop music and pop culture in Irish, one of Ireland’s national languages. Raidió Rí-Rá was founded in March 2008 as part of the celebrations for Seachtain na Gaeilge. As a result of a collaboration between Conradh na Gaeilge and Digital Audition Productions, they longed to produce an Irish chart music radio station for young listeners and parents who wish for their children to grow up listening to the native language.

Since the very beginning, Raidió Rí-Rá has successfully established relationships with its audience. For example, when they were called Raidió X, they came up with a competition to create a new name, and Raidió Rí-Rá was chosen as the winner. Raidió Rí-Rá broadcasts 24 hours 7 days a week, on the Internet as well as occasionally on FM radio, typically in March every year, the month when Seachtain na Gaeilge is celebrated by the nation of Ireland.

Sponsored by Raidió Rí-Rá

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